Alice, Texas
The Birthplace of Tejano Music



alice4ALICE WAS ESTABLISHED in 1888 and named after the daughter of Captain Richard King, who established the King Ranch. Historically, the community is associated with cattle, the vaquero and the American cowboy. Alice was noted as the world’s largest cattle shipping point from 1888 to 1895. The richness of the area’s history is displayed in the South Texas Museum near downtown.


Several museums share historical artifacts of Alice and South Texas. The South Texas Museum offers an overview of the early days in the Hub City. The
Tejano R.O.O.T.S. Museum showcases Tejano artists and legends in the Birthplace of Tejano’s music museum.


Alice and its surrounding areas have an abundance of wildlife. Hunting,fishing and bird watching are favorite activities. A variety of wild game hunting opportunities are available from Texas Parks and Wildlife. Lined with mesquite trees, the Alice Municipal Golf Course is the largest of the city’s two golf courses, with 18 holes on 5,911 yards of long fairways and greens. The Alice Country Club Golf Course offers 9 holes, with special rates available for Winter Texans. South Texas and Jim Wells County offer an endless vacation climate with the amenities of a worldclass resort nearby.


We enjoy year-round outdoor activities including golfing, hiking, camping and boating. Saltwater and freshwater fishing combined with a thriving wildlife population all await the outdoor enthusiast. For those who prefer their entertainment indoors, there are a variety of theater groups, symphonies, art galleries and dance companies nearby. Museums, zoos, aquariums and historic sites abound, adding a Texas flair to your educational outings. And with Old Mexico right next door, international excursions are a short drive away.


Alice, Texas, the county seat of Jim Wells County, is centrally located in South Texas, making it a commercial center for the petroleum industry, tourism,healthcare, agribusiness and distribution to surrounding areas. The combination of a growing industry,an outstanding education system, an
abundance of wildlife, and economic activity for the region makes Alice a favorite among residents and visitors alike.


Call the Alice Convention & Visitors Bureau/Chamber of Commerce at 877-992-5423 or visit

Alice TX



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